Steve P Irving
Steve Irving is Marketing Manager of Graphic Art Mart a trade supplier of graphic materials. Using high end technology to connect wide format printers, Roland Vinyl Cutter, routers and engravers, Gamart designs and supplies sign vinyl for client marketing, advertising and branding solutions.
Articles by this Author
Vehicle Wrapping – Tips on How to Successfully Apply Film to Your Vehicle
- By Steve P Irving
- Published 03/9/2012
- Marketing
- Unrated
Vehicle wrapping and conforming applications are the most demanding applications for graphics It is most important the correct procedures are followed
Corporate Signage - Vinyl, Airbrushed and Spray-can Effects – Getting it Right
- By Steve P Irving
- Published 02/19/2012
- Marketing
- Unrated
With the quality and variety of graphic films and sign supplies available today, customers are finding many ways to use these films to promote their products, services and of course their corporate signage and branding
An example of creative thinking was an idea to customize vinyl vehicle signage by adding airbrushed highlights and blends
Environmental Influences on Advertising Signage
- By Steve P Irving
- Published 02/19/2012
- Marketing
- Unrated
The environment plays a large part in the impact that a sign will have in Australia Some important questions need to be asked when determining the longevity of a sign in Australia…
• Does the Northern Hemisphere have the same climate as the Southern Hemisphere
Sign Vinyl – How To Prevent Your Sign From Failure
- By Steve P Irving
- Published 02/2/2012
- Marketing
- Unrated
Signs are a cost effective way to market your products or services If developed correctly your sign will be long lasting and will deliver your marketing message clearly and uniquely
Sign Vinyl – 7 Tips to Clean and Prepare Your Substrates
- By Steve P Irving
- Published 03/14/2010
- Marketing
- Unrated
Vinyl signs are an important advertising medium for any business They come in a variety of applications include vinyl decals, banners and magnetic signs
