Warren Miller
Warren Miller is the lead marketing consultant for Lazer Promotions - a 'new media' marketing agency that delivers customized solutions through new technologies. They just launched the Lazer Alliance membership club to help business owners to get ahead online, featuring various marketing solutions, one-on-one consulting and more.
Articles by this Author
Email Marketers Report Success Despite the Economic Downturn
- By Warren Miller
- Published 12/22/2011
- Marketing
- Unrated
Has the recent global recession affected your everyday life Unfortunately, being one of the worst recessions since the Great Depression, millions of people around the world have certainly felt the impact
Is Search Engine Optimization Here to Stay?
- By Warren Miller
- Published 12/14/2011
- Internet
- Unrated
Technology is changing at such a rapid rate in today’s world that if you follow a particular current trend, you may only find it outdated and replaced by another in the blink of an eye Many Internet experts are beginning to state that the search engines are becoming more inefficient on a daily basis and that a lot of websites that have been optimized for them will soon find themselves on the outside looking in
Effective Mobile Marketing Strategies
- By Warren Miller
- Published 12/5/2011
- Marketing
- Unrated
Despite being relatively new to the internet marketing scene, mobile marketing is making its mark as a method with extreme potential Since mobile marketing is not well known as of yet, it is important to find all the facts about this strategy
Making Use of an Optimization Engine
- By Warren Miller
- Published 11/28/2011
- Internet
- Unrated
If you like speed, then you must probably like race cars with their F1 customized engines If you like fast growth for your business, then you must like having an optimization engine
The 4 Ps of Marketing
- By Warren Miller
- Published 11/28/2011
- Marketing
- Unrated
On a theoretical level, marketing is often defined under 4 heads – known in certain circles as 'the 4Ps' These essential marketing elements usually need to be intermingled within an online framework to deliver a complete, return-driven, focused marketing campaign on an ongoing basis
Email Marketing ROI Remains High
- By Warren Miller
- Published 11/15/2011
- Marketing
- Unrated
The Internet continues to be among the most effective and most profitable avenues for businesses looking to improve their brands recognition Of the many ways to market a business online, email marketing continues to be one of the most popular - and for good reason
A Few Things About Search Engine Optimization
- By Warren Miller
- Published 10/31/2011
- Internet
- Unrated
We live in a time in which you can literally find anything you want on the Internet Considering the fact that there are more than 25 billion pages on the Internet distributed across more than 200 million websites, this is not surprising
Building a Bigger Audience Using Twitter
- By Warren Miller
- Published 07/4/2011
- Marketing
- Unrated
It seems like everywhere you look these days, someone is using or talking about Twitter It’s a great way to keep current on what your friends and family members are doing, and the site’s growing popularity can attest to it
B2B Marketing Strategies
- By Warren Miller
- Published 04/29/2010
- Marketing
- Unrated
Marketing in the business-to-business (B2B) arena is a completely different game than its consumer counterpart 'Buy one get one free' offers simply won't have the same effect when you're dealing with professional clients
Generating Traffic Using Twitter
- By Warren Miller
- Published 04/20/2010
- Marketing
- Unrated
Most people know that Twitter is an awesome way to keep current on what’s going on in the world these days Whether the goal is to keep up on the latest specials from your favorite businesses or to simply keep up with your friends’ lives, Twitter is a great tool
Using Mobile Coupons to Enhance Current Advertising
- By Warren Miller
- Published 02/24/2010
- Marketing
- Unrated
Using a mobile coupon strategy as part of a wider concerted marketing effort can be a great way to build customer loyalty and drive sales from prospective customers Mobile coupons are a highly effective way of driving a response from targeted prospects, and are a still a relatively untapped area of marketing
SEO - Content is Still King
- By Warren Miller
- Published 02/20/2010
- Marketing
- Unrated
As one expert in the internet SEO field put it – “content is the king” of search engine optimization This is becoming more commonly accepted and an even more important fact
Effective Ways to Build Incoming Links
- By Warren Miller
- Published 02/14/2010
- Marketing
- Unrated
If you want to get your website noticed, the easiest way is to get to the top of popular search engines While all search engines have different formulas, they all have one thing in common: links
Effective Anchor Text to Improve Rankings
- By Warren Miller
- Published 02/7/2010
- Marketing
- Unrated
The ‘anchor text’ is the keyword or key phrase you use when linking from some another website to your own This is the hyperlinked text that is visible to the human eye
Tips on Email Marketing Management
- By Warren Miller
- Published 02/2/2010
- Marketing
- Unrated
List building is one of the most profitable online ventures that you can ever get into And if you are already making good money through your website, adding list building and an email marketing management solution into your arsenal might give a good boost to your income earning potential
United States is Catching Up to Europe and Asia in the SMS Marketing Race
- By Warren Miller
- Published 01/29/2010
- Marketing
- Unrated
Mobile marketing is marketing directly to consumers through SMS messaging, leveraging the growing number of mobile phone owners and users Mobile (or text) marketing is predicted to be the next major global technology phenomenon, and to a certain extent it is already used across Europe and Asia by businesses of all sizes to deliver targeted marketing messages on a wholesale scale
The Benefits of Email Marketing
- By Warren Miller
- Published 01/29/2010
- Marketing
- Unrated
Email marketing is perhaps the most cost-effective direct marketing method, enabling marketers a degree of targeting along with the luxury of full tracking and analytics to measure and tweak results By allowing direct delivery of targeted marketing message to voluntary recipients, an email marketing campaign can ensure business owners a solid ROI and deliver high-margin revenue
Increase Your Profits With Email Marketing
- By Warren Miller
- Published 01/27/2010
- Marketing
- Unrated
Small business owners spend hours of time and money trying to attract new business A steady flow of new business is necessary for business survival
Website Promotion by Using Search Engine Optimization
- By Warren Miller
- Published 01/19/2010
- Marketing
- Unrated
In terms of search engine optimization, the on-page attributes are only part of the equation A successful SEO campaign also requires link-building, which means garnering links with your keyword as the anchor text (replacing 'Click Here' with 'YOUR KEYWORD') from other websites
Online Searches Finally Overtake 'Traditional' Advertising Mediums
- By Warren Miller
- Published 01/17/2010
- Marketing
- Unrated
Online search engines have replaced phone books for 54% of Americans searching for local businesses As a result, it is now more important than ever for businesses to ensure that they have a high-quality online presence
