Internet Newsletter - How to Add Audio Files to Your Newsletter
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Senior Writer
SEO Marketing Articles is an article directory that has over 1300 authors and has published over 6000 articles. By Senior Writer
Published on 10/16/2006
Online newsletter can benefit from the multiple advancements in
web technology, such as supporting HTML, Flash movies or audio
files. Many webmasters consider that inserting an audio file in
the newsletter makes it more recognizable and more dynamic. This
is true, as long as a few technical issues are very clear to the
newsletter publisher.
Sound Format Selection
Whenever you are using a sound format for your newsletter, keep
in mind the following characteristics it should have:
* Find a cross-platform audio solution that doesn't require the
visitor to install additional audio codes or software in order
to be able to play it.
* If you cannot find such a solution, make sure the required
components for installation are free, easy to access and fast to
download.
* The time from recording the audio file to posting it in the
newsletter should be as short as possible.
* Find a streaming audio format that is well compressed, for two
reasons. First of all the newsletter has to load quickly, even
with the added size of the audio file. Secondly, the file should
play without interruptions even on slower Internet connections.
* If you don't have your own server, make sure the sound format
doesn't require any special software installation on any special
ports.
WAV files seem to be the best choice, since they are the
universal playback format for audio files. The problem with
WAVs, however, is that they are large in size, so you will have
to limit your audio file to a few dozen seconds, at most. Real
player or Quick Time formats are only available on about 50% of
users. MP3 files are great as far as quality and size are
concerned, but few players have the ability to stream them
directly. Keep all these thing in mind when adding audio to your
newsletter.
Finding Alternate Solutions
One very smart idea is to use the SWF format specific to
Macromedia Flash Player. It has the advantage of being able to
compress sound files. However, its biggest quality is that most
computers already have a Flash player installed. Macromedia
claims that 98% of computers have an installed version of Flash
Player - so chances are that most of your subscribers will be
able to play the SWF file without additional downloads. You can
create the SWF file in an older version of Flash, maybe up to
version 5, so that your users don't have to download the latest
Flash Player software in order to make the audio file active.
You can easily embed MP3 files in the Flash file and even add
images if they are relevant to the context of the newsletter.
The Benefits of Web Audio Files
While some of your newsletter subscribers won't play the audio
file or won't have their speakers on, the other part of the
subscriber group will enjoy the added element of audio files.
After getting over the technical issues, try to create a
professional and relevant audio file. It takes a little bit more
effort, and possibly some financial investments, but the
response of your subscribers should justify all of those in no
time.
About the author:
Discover How to Get More Ezine Subscribers - Starting
Today...
Visit the Best Internet Newsletter Site on the Web!
nternetNewsletter.com
(c) Balwant Gohil 2006. You are free to reproduce this article
as long as no changes are made, the author's name is retained
and the link to our site URL remains active.
Online newsletter can benefit from the multiple advancements in web technology, such as supporting HTML, Flash movies or audio files. Many webmasters consider that inserting an audio file in the newsletter makes it more recognizable and more dynamic. This is true, as long as a few technical issues are very clear to the newsletter publisher.
Internet Newsletter - How to Add Audio Files to Your Newsletter
Online newsletter can benefit from the multiple advancements in
web technology, such as supporting HTML, Flash movies or audio
files. Many webmasters consider that inserting an audio file in
the newsletter makes it more recognizable and more dynamic. This
is true, as long as a few technical issues are very clear to the
newsletter publisher.
Sound Format Selection
Whenever you are using a sound format for your newsletter, keep
in mind the following characteristics it should have:
* Find a cross-platform audio solution that doesn't require the
visitor to install additional audio codes or software in order
to be able to play it.
* If you cannot find such a solution, make sure the required
components for installation are free, easy to access and fast to
download.
* The time from recording the audio file to posting it in the
newsletter should be as short as possible.
* Find a streaming audio format that is well compressed, for two
reasons. First of all the newsletter has to load quickly, even
with the added size of the audio file. Secondly, the file should
play without interruptions even on slower Internet connections.
* If you don't have your own server, make sure the sound format
doesn't require any special software installation on any special
ports.
WAV files seem to be the best choice, since they are the
universal playback format for audio files. The problem with
WAVs, however, is that they are large in size, so you will have
to limit your audio file to a few dozen seconds, at most. Real
player or Quick Time formats are only available on about 50% of
users. MP3 files are great as far as quality and size are
concerned, but few players have the ability to stream them
directly. Keep all these thing in mind when adding audio to your
newsletter.
Finding Alternate Solutions
One very smart idea is to use the SWF format specific to
Macromedia Flash Player. It has the advantage of being able to
compress sound files. However, its biggest quality is that most
computers already have a Flash player installed. Macromedia
claims that 98% of computers have an installed version of Flash
Player - so chances are that most of your subscribers will be
able to play the SWF file without additional downloads. You can
create the SWF file in an older version of Flash, maybe up to
version 5, so that your users don't have to download the latest
Flash Player software in order to make the audio file active.
You can easily embed MP3 files in the Flash file and even add
images if they are relevant to the context of the newsletter.
The Benefits of Web Audio Files
While some of your newsletter subscribers won't play the audio
file or won't have their speakers on, the other part of the
subscriber group will enjoy the added element of audio files.
After getting over the technical issues, try to create a
professional and relevant audio file. It takes a little bit more
effort, and possibly some financial investments, but the
response of your subscribers should justify all of those in no
time.
About the author:
Discover How to Get More Ezine Subscribers - Starting
Today...
Visit the Best Internet Newsletter Site on the Web!
nternetNewsletter.com
(c) Balwant Gohil 2006. You are free to reproduce this article
as long as no changes are made, the author's name is retained
and the link to our site URL remains active.