They say beauty is in the eye of the beholder! This is certainly the case if you look at food posters. Whilst there purpose is predominantly to tempt and entice you to trying the food products advertised, there are some posters which are ugly and would have the reverse affect for many people.

Vegetarians and Vegans would undoubtedly find any posters relating to meat or fish distasteful, while others will be repulsed by the hard hitting posters which are being used to quite literally put people off particular types of food for the sake of their health.

Clever advertising and shock tactics are being used to make people sit up and think about the food and the amount of food they consume. Government health agencies have produced numerous ugly food posters which are targeted at schools in order to educate young people about the type of food they need to avoid in order to stay healthy.

Many such adverts use obese children as an indication as to the body size which some children reach purely due to their diet and whilst this enrages many people who are larger in stature than the ‘average’ person, these posters are being specifically designed and used to help lower the ever increasing number of people who are or are becoming morbidly obese.

1. A poster depicting an obese child trying to turn his head to reach a sweet biscuit which has been placed on each shoulder is being used not to promote the scrumptious biscuit but as a warning that if a child eats too many he or she will simply not be able to turn their head in the ‘normal’ way.